The IPs are designed around compatible formats and drivers and will enable customers to use best in class technology while removing concerns over incompatibility.
“It’s perfectly possible today to pick up a bundle of GPU and Video Codec IP from a single vendor, but the cost is a compromise in product quality as no single vendor has best-in-class video and GPU IP", explained Steve SangHyun Kim, CEO of Chips&Media. "Working together Chips&Media and Imagination can deliver a powerful and differentiated IP package that excels in both GPU and video.”
Chips&Media Video Codec IP includes all major standards (MPEG-2, MPEG-4, DivX, H.263, Sorenson, H.264, RV, VC-1, VP8, AVS, AVS+, HEVC / H.265, VP9 and AV1) at up to UHD resolutions. Imagination GPUs are designed for up to UHD UI, advanced gaming and apps, and are based on TBDR (tile based deferred rendering), a high-efficiency rendering approach unique to PowerVR.
Imagination Technologies - www.imgtec.com